Complaints are actually one of the most under-appreciated and often under-valued components of social media. Generally a complaint is a hopefully small window between what a customer or client needs and what is actually delivered.
These tips really work together. #2 Make Time: Social Media takes time. So make sure you set aside some time every day to make sure the conversation keeps going. We’re all busy with busy lives and many things to demand our time. It can get easy to forget to check your social media sites, and easy to set it aside. [...]
Last week I sat through a great webinar presentation by Amber Mac (a Hootsuite webinar) promoting her new book, Power Friending. I haven’t read her book yet, but if its anything like her webinar, it should be a good and useful read. She had 10 great tips that she gave. Tip #1 Be Authentic. Personally I call this being human, [...]
I was explaining this the other day to a client, and it dawned on me that maybe there are other business people out there who are also confused by this.
So let me try to explain this the best way I can with an analogy that gets as close as possible to explaining what things are and how they work.
You hear it often from “Twitter Experts” that you need large numbers. You learn how to use different Twitter applications to get those large numbers of followers.There is something to be said for having quite a few followers or fans, since your message can’t reach people if they’re not following you. But are your followers listening? Numbers alone doesn’t mean [...]
If you’re used to writing copy for newspapers or professional magazines, or you’re looking for a great copy writer for your online business.. The article below is a must read. When writing copy for an online audience, whether it be simple Twitter posts or posts on your blog, having great grammar skills can be detrimental. What you need is copy [...]
Just a few tips to get you started: 1. Keep your ID short. It might be tempting to call yourself “VonQueenOfTheJungle” or to go with your full business name “YvonneYoungSocialMedia” but they’re way too long. Twitter only allows for 140 characters. While the length of your name won’t have an effect on the length of your messages. The longer your [...]
I’ve gotten asked several times, “Why should I do Social Media?” “What’s in it for me?” Rarely do I ever get asked “how” but more of a “Why?” For me, the “Why” was never a question. But I suppose it’s the same with every technological advancement.. “Why would I put an ad on the Radio?” “Why put an ad on [...]